Privacy Policy

PRIVACY POLICY

1) INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about how we handle your personal data when you use our website. Personal data includes all data that can personally identify you.

1.2 The controller responsible for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is Shop Name. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by the string "https://" and the padlock symbol in your browser’s address bar.

2) DATA COLLECTION WHEN VISITING OUR WEBSITE

If you use our website for informational purposes only, without registering or otherwise providing us with information, we only collect the data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data that is technically necessary to display the website:

  • ●  Our visited website

  • ●  Date and time of access

  • ●  Amount of data sent in bytes

  • ●  Source/reference from which you accessed the page

  • ●  Browser used

  • ●  Operating system used

  • ●  IP address (if applicable: in anonymized form)

    Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be shared or used for other purposes. However, we reserve the right to check server log files retrospectively if there are concrete indications of unlawful use.

    3) COOKIES

    To make visiting our website attractive and enable the use of certain functions, we use cookies on various pages. These are small text files stored on your device. Some of the cookies we use are deleted after the browser session ends (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser upon your next visit (persistent cookies). When cookies are set, they collect and process specific user information such as browser and location data and IP address values. Persistent cookies are automatically deleted after a predefined period, which may vary depending on the cookie.

Some cookies serve to simplify the ordering process (e.g., remembering the contents of a virtual shopping cart for a later visit). If personal data is processed by individual cookies, processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR for contract fulfillment or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interest in the optimal functionality of the website and a customer-friendly and efficient site visit.

We may cooperate with advertising partners who help make our online offerings more attractive to you. In this case, cookies from partner companies may also be stored on your hard drive. If we cooperate with such advertising partners, you will be informed separately about the use of these cookies and the scope of the collected information in the sections below.

Please note that you can configure your browser to inform you about the setting of cookies and decide individually whether to accept them or exclude cookies in certain cases or in general. Each browser manages cookie settings differently. These settings are described in the help menu of each browser:

  • ●  Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-ma nage-cookies

  • ●  Firefox: https://support.mozilla.org/en/kb/enable-and-disable-cookies-website-preferences

  • ●  Chrome: https://support.google.com/chrome/answer/95647?hl=en

  • ●  Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac

  • ●  Opera: https://help.opera.com/en/latest/web-preferences/#cookies

    Please note that if you do not accept cookies, the functionality of our website may be limited.

    4) CONTACTING US

    When you contact us (e.g., via a contact form or email), personal data is collected. The specific data collected in a contact form is indicated in the form itself. These data are stored and used solely for the purpose of responding to your inquiry or for the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your inquiry in accordance with Art. 6 para. 1 lit. f GDPR. If your inquiry aims at concluding a contract, an additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted once your inquiry has been fully processed unless legal retention requirements prevent deletion.

    5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT EXECUTION

    According to Art. 6 para. 1 lit. b GDPR, personal data is collected and processed when you provide it to us to execute a contract or open a customer account. The specific data collected is shown in the respective input forms. You can delete your customer account at any time by sending a message to the controller’s contact details mentioned above. We store and use the data you provide for contract execution. After the contract is fully executed or your customer account is deleted, your data will be blocked for further use and deleted after the expiry of retention periods under tax and commercial law, unless you have

expressly consented to further use of your data or we have reserved a legally permitted further use of the data.

6) USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Subscription to our email newsletter If you subscribe to our email newsletter, we will send you information about our offers regularly. The only mandatory information required to send the newsletter is your email address. Additional data is optional and used to address you personally. For newsletter delivery, we use the so-called double opt-in procedure, meaning that we will only send you a newsletter if you confirm that you agree to receive newsletters. We will then send you a confirmation email asking you to click a link to confirm that you wish to receive newsletters in the future.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When subscribing to the newsletter, we store your IP address registered by your Internet Service Provider (ISP) and the date and time of registration to track potential misuse of your email address at a later time.

You can unsubscribe from the newsletter at any time via the provided link or by notifying the controller mentioned above. Once unsubscribed, your email address will be promptly removed from our newsletter distribution list unless you have expressly consented to further use of your data.

6.2 Sending of Email Newsletters to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to send you regular offers via email for similar goods or services from our range to those you have already purchased. We do not need to obtain separate consent from you for this. The data processing in this regard is based solely on our legitimate interest in personalized direct advertising in accordance with Art. 6(1)(f) GDPR.

If you initially objected to the use of your email address for this purpose, we will not send any emails. You have the right to object to the use of your email address for the aforementioned advertising purposes at any time with effect for the future by notifying the responsible party mentioned at the beginning. You will only incur transmission costs according to the basic tariffs. After receiving your objection, the use of your email address for advertising purposes will be stopped immediately.

7) DATA PROCESSING FOR ORDER PROCESSING

7.1

The personal data collected by us will be passed on to the transport company responsible for delivery, as far as this is necessary for the delivery of the goods. Your payment data will be forwarded to the commissioned credit institution as part of the payment processing, insofar as this is necessary for payment processing. If payment service providers are used,

we will explicitly inform you below. The legal basis for the transfer of data is Art. 6(1)(b) GDPR.

7.2 Use of Payment Service Providers

- PayPal

For payments via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of payment processing. The transfer takes place in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for payment processing.

PayPal reserves the right to conduct a credit check for payment methods such as credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be transmitted to credit agencies based on PayPal's legitimate interest in determining your ability to pay (Art. 6(1)(f) GDPR). The result of the credit check regarding the statistical probability of non-payment is used by PayPal to decide whether to provide the respective payment method.

Credit reports may contain probability values (so-called score values), which are based on a scientifically recognized mathematical-statistical procedure. Address data, among other factors, is included in the calculation of the score values. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

You can object to the processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

- SOFORT

If you choose the "SOFORT" payment method, the payment will be processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we transmit the information provided during the order process along with details about your order, in accordance with Art. 6(1)(b) GDPR.

SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will be transferred exclusively for payment processing and only to the extent necessary. Further information on SOFORT’s data protection policies can be found here: https://www.klarna.com/sofort/datenschutz.

8) CONTACT FOR REVIEW REMINDERS
Own review reminders (no dispatch via a customer review system)

We use your email address to send a one-time reminder to leave a review of your order for our review system, provided that you have expressly consented to this during or after your order in accordance with Art. 6(1)(a) GDPR.

You can revoke your consent at any time by sending a message to the responsible party for data processing.

9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook Plugins with Shariff Solution

Special additional customs clearance fees and/or import duties are not included in the price and are the responsibility of the customer.

Our website uses social plugins ("Plugins") from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are only embedded in the page using an HTML link. This ensures that when a page on our website containing such buttons is accessed, no direct connection is established with Facebook’s servers. If you click the button, a new browser window opens and loads Facebook’s page, where you can interact with the plugins (if necessary, after logging in).

Facebook Inc. is certified under the EU-U.S. Privacy Shield, ensuring compliance with European data protection standards.

Further information on data collection and processing by Facebook, as well as your rights and settings to protect your privacy, can be found in Facebook’s privacy policy: https://www.facebook.com/policy.php.

9.2 Google+ Plugins with Shariff Solution

Our website uses social plugins from the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

These plugins are embedded using an HTML link to protect your data. Further details on Google’s data collection and privacy settings can be found here: https://www.google.com/intl/de/policies/privacy/.

9.3 Instagram Plugin with Shariff Solution

Our website also uses social plugins from Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").

To enhance data protection, these are only linked as HTML buttons. More details on Instagram’s data processing can be found here: https://help.instagram.com/155833707900388/.

10) ONLINE MARKETING
10.1 DoubleClick by Google
This website uses DoubleClick by Google, an online marketing tool operated by Google LLC.

DoubleClick uses cookies to display relevant ads and prevent duplicate ads. The legal basis for processing is our legitimate interest in optimizing our website’s marketing (Art. 6(1)(f) GDPR).

More information about Google’s privacy policy can be found here: https://www.google.de/policies/privacy/.

10.2 Use of Google AdWords Conversion Tracking

We use Google AdWords to advertise our offers. Conversion tracking allows us to analyze campaign performance.

Cookies are used for tracking and can be disabled via browser settings. Further information on Google’s privacy policy: https://www.google.com/settings/ads/plugin?hl=de.

Please note that some website functions may be limited if cookies are disabled.

11) WEB ANALYSIS SERVICES Google (Universal) Analytics

● Google Universal Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies," text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the "_anonymizeIp()" extension, which ensures the anonymization of the IP address by shortening it and thus excludes direct personal reference. Through this extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the European Economic Area Agreement before being transmitted. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with further services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

You can prevent the storage of cookies by adjusting your browser settings accordingly; however, please note that if you do so, you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of the data generated by the cookie related to your use of the website (including your IP address) and its processing by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en

Alternatively, instead of using a browser plugin or within browsers on mobile devices, click the following link to set an opt-out cookie that will prevent future data collection by Google Analytics within this website (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified under the US-European data protection agreement "Privacy Shield," which ensures compliance with the data protection level applicable in the EU.

This website also uses Google Analytics for a cross-device analysis of visitor flows conducted via a user ID. When a page is accessed for the first time, the user is assigned a unique, permanent, and anonymized ID that is set across devices. This allows interaction data from different devices and sessions to be assigned to a single user. The user ID does not contain any personal data and does not transmit such data to Google.

You can object to data collection and storage via the user ID at any time with effect for the future. To do this, you must deactivate Google Analytics on all systems you use, such as another browser or mobile device.

Deactivation can be carried out using a Google browser plugin (https://tools.google.com/dlpage/gaoptout?hl=en). Alternatively, instead of using a browser plugin or within browsers on mobile devices, click the following link to set an opt-out cookie that will prevent future data collection by Google Analytics within this website (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Further information about Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376

12) RETARGETING/REMARKETING/RECOMMENDATION ADVERTISING

Facebook Custom Audience via Pixel Method

This website uses the "Facebook Pixel" from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With explicit consent, this allows user behavior to be tracked after

they have seen or clicked on a Facebook advertisement. This method helps evaluate the effectiveness of Facebook ads for statistical and market research purposes and can contribute to optimizing future advertising efforts.

The collected data is anonymous to us, meaning we cannot draw conclusions about the identity of users. However, Facebook stores and processes the data, making a connection to the respective user profile possible. Facebook may use this data for its own advertising purposes according to its data usage policy (https://www.facebook.com/about/privacy/). This allows Facebook and its partners to place advertisements on and outside Facebook. A cookie may also be stored on your computer for this purpose.

These processing operations occur only with explicit consent under Art. 6(1)(a) GDPR. Consent for using the Facebook Pixel can only be given by users who are at least 13 years old. If you are younger, please ask your legal guardians for permission.

Facebook Inc., based in the USA, is certified under the US-European data protection agreement "Privacy Shield," which ensures compliance with the data protection level applicable in the EU.

To disable the use of cookies on your computer, you can adjust your internet browser settings so that no more cookies are stored, or already stored cookies are deleted. However, disabling all cookies may result in some functions on our website not being fully usable.

You can also disable the use of cookies by third-party providers, such as Facebook, on the Digital Advertising Alliance website: https://www.aboutads.info/choices/

13) RIGHTS OF THE DATA SUBJECT
13.1 Under applicable data protection law, you have various rights regarding the processing

of your personal data. These include:

  • ●  Right to information (Art. 15 GDPR)

  • ●  Right to rectification (Art. 16 GDPR)

  • ●  Right to erasure (Art. 17 GDPR)

  • ●  Right to restriction of processing (Art. 18 GDPR)

  • ●  Right to data portability (Art. 20 GDPR)

  • ●  Right to withdraw consent (Art. 7(3) GDPR)

  • ●  Right to lodge a complaint (Art. 77 GDPR)

    13.2 RIGHT TO OBJECT

    If we process your personal data based on our legitimate interest, you have the right to object to this processing at any time for reasons arising from your particular situation.

    If you exercise your right to object, we will stop processing the relevant data unless we can demonstrate compelling legitimate reasons for processing that outweigh your interests, rights, and freedoms, or the processing serves the establishment, exercise, or defense of legal claims.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your data for such advertising. If you object, we will cease processing your personal data for direct advertising purposes.

14) DATA RETENTION PERIOD

The retention period for personal data is based on the respective legal retention period (e.g., commercial and tax retention periods). After this period, the corresponding data is routinely deleted, provided it is no longer required for contract fulfillment or initiation and there is no legitimate interest in further retention.

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